Sales Executive - Renewable Energy

Role Purpose The Sales Executive – Renewable Energy is responsible for driving solar product sales and revenue growth within Sri Lanka. The role includes managing distribution and inventory, strengthening coordination between branch operations and business partners, and identifying new business opportunities. The incumbent will participate in trade fairs and awareness programs, and enhance customer relationships through effective after-sales support and service databases. The role requires collaboration with marketing to protect margins and execute campaigns, and the ability to train and motivate sales teams and partners. Key Responsibilities - Identify new business avenues and drive initiatives to generate revenue growth within the renewable energy segment. - Increase market penetration by expanding dealer networks and business development opportunities (BDOs) across assigned regions. - Manage distribution and inventory of renewable energy products to ensure availability and timely replenishment. - Strengthen coordination between branch operations and business partners to align on sales plans, targets, and customer service. - Coordinate and train sales teams, ASOs, and promoters to enhance product knowledge and drive sales performance. - Collaborate with marketing to maintain product margins and plan ATL & BTL campaigns effectively. - Actively participate in trade fairs, exhibitions, and awareness programs to promote solar solutions. - Monitor market trends, competitor activities, and customer behavior to support business strategy. - Manage customer relationships by resolving complaints, supporting after-sales service, and maintaining service databases. - Ensure compliance with company policies and local regulations and uphold brand standards. Required Qualifications & Experience - Education: O/L, A/L or any qualification related to Sales & Marketing. Diploma or Degree in Sales/Marketing will be an added advantage. - Experience: Minimum 3 years of experience in a similar industry (preferably renewable energy) with strong technical understanding of renewable energy products. - Driving license: Valid driving license with willingness to travel extensively. - Language/Communication: Excellent communication, planning, and time management skills. - Collaboration: Ability to lead and motivate sales teams and work collaboratively with internal and external stakeholders. - Target orientation: Proven ability to meet or exceed monthly and annual sales targets. Desirable Skills - Experience in training and coaching sales teams (ASOs and promoters). - Knowledge of dealer networks and business development in the Sri Lankan market. - Familiarity with trade fairs, exhibitions, and events for solar solutions. - Experience with service databases or customer management systems (CRM familiarity). - Ability to analyze market data and translate insights into action. What We Offer - A challenging role with Singer Sri Lanka PLC in Colombo, offering broad exposure to the renewable energy market. - Competitive remuneration with performance-based incentives. - Opportunities for training and professional development. - Supportive, inclusive work environment with clear career progression avenues. - Access to a reputable brand and dedicated teams across sales, marketing, and after-sales service. - Medical benefits and standard Sri Lankan employment benefits in line with company policy. How to Apply Interested candidates should email their CV to careers@singersl.com with the subject line “Sales Executive – Renewable Energy.” Please include a cover note highlighting relevant experience and why you are suited to this role. Applications close when the position is filled.