Assistant Manager - Apperal

Role Purpose The Assistant Manager - Apparel Solutions drives sales growth for Singer Sri Lanka PLC by promoting sewing machines, cutting equipment, automation solutions, and related products. The role focuses on acquiring new customers, expanding the customer base, and delivering sustainable revenue within assigned territories in Sri Lanka. The position requires strong market insight, relationship management, and collaboration with suppliers, technical teams, and internal stakeholders to provide effective customer solutions. Key Responsibilities - Promote and sell sewing machines, cutting equipment, automation solutions, and related products to apparel manufacturers and industrial clients. - Identify and develop new business opportunities across apparel manufacturing and related sectors. - Acquire new customers and expand the existing customer base within assigned territories. - Conduct structured customer visits to strengthen relationships and identify sales opportunities. - Achieve monthly and annual sales targets while maintaining profitability objectives. - Monitor customer collections and ensure arrears remain within accepted levels. - Work closely with suppliers, technical teams, and internal stakeholders to deliver effective customer solutions. - Enhance market coverage through continuous prospecting and territory development. - Maintain strong market intelligence and identify emerging trends and opportunities. - Ensure timely collection of payments and minimize cheque returns. Required Qualifications & Experience - G.C.E. Advanced Level qualification with partial or full completion of CIM, SLIM, or related professional qualification. - Minimum 3 years’ experience in sales, business development, or industrial/B2B sales within a related industry. - Strong understanding of market trends and customer requirements within the apparel manufacturing sector. - Proven ability to identify opportunities, generate leads, and consistently achieve sales targets. - Excellent communication, negotiation, and stakeholder management skills. - Strong problem-solving ability, customer focus, and teamwork with a results-driven mindset. Required Skills - Customer-focused with strong relationship management and account development capabilities. - Negotiation and closing skills; ability to influence and persuade at all levels. - Analytical ability to translate market data into actionable plans. - Effective planning, prioritization, and time-management skills. - Proficiency in CRM systems and Microsoft Office Suite. - Collaborative mindset and ability to work cross-functionally. Desirable Skills - Knowledge of sewing machines, cutting equipment, automation solutions, and related technologies. - Experience in the apparel manufacturing sector or industrial/B2B sales. - Ability to travel within Sri Lanka as required. - Professional certifications related to sales or industry domains. - Multilingual abilities (English with Sinhala and/or Tamil) to support a diverse client base. What We Offer - Competitive remuneration package with performance-based incentives. - Provident Fund and Gratuity contributions. - Medical insurance coverage for employee and dependents. - Opportunities for professional development and career progression. - Exposure to a leading brand and a comprehensive product portfolio (sewing, cutting, automation). - Based in Colombo, in a dynamic and inclusive work environment.